Variety Recognizes Mike Hill and Adrian Perry in its Dealmakers Impact Report
December 9, 2021
NEW YORK—Variety has named Mike Hill and Adrian Perry to its 2021 Dealmakers Impact Report, recognizing the top dealmakers in the entertainment business.
Mike is a special counsel in Covington’s New York office and advises media and technology companies and sports leagues, conferences. and teams in connection with a broad array of commercial and corporate transactions. He has extensive experience with complex television and video licensing and distribution agreements, including retransmission consent, cable/satellite and internet/mobile distribution agreements, as well as sports media rights agreements. Variety noted his role “representing the NFL in media distribution agreements with Amazon, CBS, ESPN/ABC, Fox and NBC.”
Adrian is a partner in Covington’s New York office and serves as co-chair of the firm’s Music Industry practice group. He is helping to shape the future of how content is created, marketed, distributed, monetized, and protected. Recognized in the Dealmakers Impact Report for the second consecutive year, Adrian is an authority on digital content distribution issues, and on data collection and licensing, with a focus on the music, sports, TV, and film industries. Over the past year, Adrian has become a sought-after thought leader on NFTs in the entertainment industry. Variety noted his role “helping Bing Crosby’s heirs sell specific music, film and TV rights to Primary Wave, and creating an NFT collectible platform for Fox’s ‘The Masked Singer,’ MaskVerse.”
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