How the 2025-2030 Dietary Guidelines are shifting America’s plate—an sparking debate

Jessica O’Connell’s commentary appeared in a Food Navigator article about The Dietary Guidelines for Americans for 2025 through 2030, issued by the U.S. Health and Human Services and Agriculture departments. Jessica focused her comments on what the Dietary Guidelines will mean for brands.

As the DGA shapes federal nutrition and education programs, its recommendations could impact formulation and marketing strategies for products in those programs, Jessica said.

While Jessica noted that the 2025-2030 recommendations on limiting saturated fat, added sugar and sodium intake are in line with previous guidelines, some changes like increased protein consumption should be monitored closely by food companies.

“Some food companies also may be considering how to convey the health benefits of products not specifically recommended in this round of the Dietary Guidelines – for example, enriched grain products with folic acid, which have been responsible for a significant reduction in neural tube birth defects in the United States,” she added.