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MaryJoy Ballantyne combines her technical and policy background with expertise in all aspects of food (human and animal), cosmetic, and OTC law at both the state and federal level to help companies and trade associations navigate ever-changing regulatory and litigation risks.

Ms. Ballantyne helps clients assess and obtain authorizations of food and dietary ingredients, create competitive yet low-risk labeling and marketing strategies, and respond strategically to regulatory and competitor challenges. Ms. Ballantyne helps clients understand the nuances of clean label claims such as “natural,” “organic,” “healthy,” “non-GMO,” “locally sourced,” “no artificial . . .” She also conducts substantiation assessments for claims and advertising campaigns, relying on her experience with scientific and clinical studies, and counsels clients on designing clinical programs to support marketing claims. On behalf of her clients, Ms. Ballantyne has submitted numerous technical documents to FDA and USDA, including comments on FSMA, dietary fiber, added sugar, and the federal bioengineered food disclosure standard.

  • Advise major conventional food and dietary supplement companies on preparing for and managing state and federal regulatory facility inspections and other regulatory enforcement actions. Assist companies in drafting CGMP SOPs and responses to state and federal enforcement actions.
  • Advise major food and dietary supplement companies on strategies for minimizing risk of consumer fraud/class action litigation. Provide regulatory strategic advice to clients involved in consumer fraud/class action litigation.
  • Review and analyze label claims and product marketing materials of major food and dietary supplement companies for compliance with FDA and FTC requirements.
  • Advise major food and dietary supplement companies in strengthening CGMP compliance.
  • Provided regulatory advice and due diligence to a multi-billion dollar dietary supplement company for a corporate acquisition.
  • Assisted clients in obtaining self-affirmed GRAS status for their products.
  • Advise major ready-to-eat food manufacturer on complying with FDA and USDA’s listeria requirements.
  • Submitted comments to FDA on behalf of major food association in response to FDA’s proposed FSMA regulations.
  • Advised restaurant and food companies in complying with new federal menu labeling requirements.
  • Advised major cosmetic company in preparing for and managing regulatory facility inspection and assisted in responding to regulatory enforcement actions.
  • Reviewed and analyzed labels in a portfolio of OTC products for compliance with FDA labeling requirements.
  • Reviewed and analyzed feed labels for compliance with federal and AAFCO requirements.
  • Conducted 50-state survey for compliance of animal health product with state requirements.

Memberships and Affiliations

  • American Bar Association

Previous Experience

Prior to law school, Ms.Ballantyne worked for several years conducting basic science research in the fields of biochemistry, molecular biology, infectious diseases, and neurobiology at Cornell University and the University of Utah School of Medicine. Following her years in the basic sciences, Ms. Ballantyne worked as a policy analyst at the Institute of Medicine of the National Academy of Sciences in Washington, DC.