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Covington Advises National Geographic in Cengage Learning Deal

June 29, 2011

WASHINGTON, DC, June 29, 2011 — Covington & Burling LLP represented National Geographic Society in its agreement with Cengage Learning to sell its digital and print school publishing unit and to extend additional rights to use the National Geographic brand in higher education and library markets worldwide.

National Geographic’s school publishing unit includes National Geographic Science series, an innovative core elementary science curriculum, National Geographic Explorer! Magazines, and Hampton Brown’s literacy and language programs.

The transaction strategically aligns a leading global provider of innovative teaching, learning and research solutions, and the world’s pre-eminent educational and scientific media organization with demonstrated success in the classroom. It also allows both National Geographic Society to leverage further its world-class content and Cengage to extend its pedagogical expertise to the global educational market.

The transaction is expected to close after the satisfaction of regulatory approvals and other customary closing conditions.

National Geographic Society is one of the world’s largest nonprofit scientific and educational organizations. Founded in 1888 to “increase and diffuse geographic knowledge,” National Geographic Society works to inspire people to care about the planet. Cengage Learning is a provider of innovative teaching, learning and research solutions for the academic, professional and library markets worldwide.

The Covington team was led by Ralph Voltmer, a partner in the Corporate Practice Group, and included Jonathan Jacobs and Ryan Conley (corporate), Lee Tiedrich, Christine Enemark and Jessica Milner (IP/Licensing), Kathleen Gallagher-Duff (Trademark), Amy Moore (Benefits), and Dan Luchsinger and Greg Frischmann (Tax).

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